Step App

Step App (FITFI) is a cryptocurrency project that combines fitness and blockchain technology. The project was launched in Q4 2021 and is built on the Avalanche blockchain, which uses a proof-of-stake (PoS) consensus mechanism for security. The app's functionality is designed to encourage users to engage in daily physical activity and regular exercise by offering rewards in the form of tokens and NFTs.

The project's governance token, FITFI, is named after the concept of Fitness Finance (FitFi), which is a market economy model similar to GameFi. FITFI holders have governance powers, allowing them to vote on proposed changes to the ecosystem. The token can also be used to purchase in-app items and has been listed on various cryptocurrency exchanges since May 2022.

Step App made its debut in April 2022 and has been operating on both its own ecosystem and the Avalanche blockchain since its launch. The project is led by a team of seasoned professionals from the blockchain industry, including CEO Kirill Volgin, who was previously the CFO of Zerion, a trusted multi-chain wallet for Web 3.0. The team has also partnered with world-renowned sprinter Usain Bolt to promote the app globally.

The app's Move-to-Earn (M2E) model rewards users for achieving fitness milestones, converting physical activity into tokens with real-world value. Users can download the app, create an account, and sync it with their phone's health app to track their steps and earn tokens. The project also includes a decentralized exchange (DEX) called Step EX, which integrates with the Step SDK for rapid development and launch of apps built on Step technology.

Overall, Step App (FITFI) is a unique project that combines fitness and blockchain technology to create a rewarding experience for users.

Step App, a Fitness Finance (FitFi) application, combines fitness and blockchain technology to create a unique user experience. Here's how it works:

• Registration and Onboarding: Users can register on the platform with their email address and receive SNEAK NFTs as a welcome gift. The app is available for both iOS and Android users.

• Fitness Tracking: The app tracks users' physical activities such as walking, running, and exercising, converting these activities into tokens with real-world value. Users can sync the app with their phone's health app to automatically track their steps.

• Token Earning: Users earn KCAL tokens by engaging in physical activities. These tokens can be used to mint new SNEAK NFTs or exchanged for other tokens like ETH or USDT.

• Governance: The FITFI token serves as the governance token, allowing holders to vote on proposed alterations to the ecosystem. FITFI can also be used to purchase various Booster Items within the app.

• Marketplace and Trading: Step App has a built-in decentralized exchange (DEX) called Step EX, which allows users to trade tokens and participate in liquidity mining campaigns. The native token of Step EX is SPEX.

• Move-to-Earn (M2E) Model: Step App rewards users for achieving fitness milestones, turning physical activity into tokens with real-world value.

• NFTs and Marketplace: Users can mint, trade, and create NFTs, and participate in quests and PvP challenges to build value on the blockchain.

• Staking and Passive Income: Users can stake their FITFI tokens to receive passive income.

• Partnerships and Collaborations: Step App has partnered with notable figures like Usain Bolt and hundreds of global brands, offering discounts and enhanced deals on various services and products.

• Blockchain: Step App operates on both its own ecosystem and the Avalanche blockchain, ensuring a secure and tested technical infrastructure.

• Decentralized Exchange: Step EX integrates with the Step SDK, allowing for rapid development and launch of apps built on Step technology.

• Token Economy: The FITFI token is the governance token, while KCAL tokens are the internal currency for earnings within the app. SPEX is the native token of Step EX.

Overall, Step App offers a comprehensive platform that combines fitness, blockchain, and gaming elements to create a unique and engaging experience for users.

The token Step App (FITFI) has several strengths:

• Incentivizing Fitness: FITFI tokens are earned through physical activities like walking, jogging, or yoga, promoting a healthier lifestyle while providing a financial reward.
• Gamification and Social Interaction: The app includes gamification elements like leveling up, unlocking achievements, and competing in PvP challenges, making fitness more engaging and fun.
• Dual-Token Economy: Step App has a dual-token economy, with FITFI as the governance token and KCAL as the in-game token, allowing for diverse use cases and rewards.
• Staking and Liquidity Rewards: The platform allocates a significant portion of the total FITFI token supply to staking and liquidity, providing users with opportunities to earn higher rewards.
• Governance Powers: FITFI token holders have governance powers, allowing them to vote on project decisions and contribute to the platform's development.
• Utility Inside and Outside the App: FITFI tokens can be redeemed for fitness-related services, goods, and vouchers within the app, and they can also be traded on exchanges or used as payment for other products and services outside the app.
• Growing Ecosystem: The app is part of a larger ecosystem that includes NFTs, augmented reality features, and a marketplace, providing users with a comprehensive and immersive experience.

Step App (FITFI) carries financial risks associated with investing in a cryptocurrency. These risks include market volatility, liquidity concerns, and the potential for substantial financial loss, particularly when engaging in leverage trading. The use of leverage can amplify both gains and losses, making it essential for investors to thoroughly understand the risks involved and maintain disciplined investment habits.

• Kirill Volgin: CEO of Step App, previously the CFO of Zerion, a trusted multi-chain wallet for Web 3.0.
• Reynald Alpajando, MBA: Innovator/Sales Engineer and Senior QEHS at Step App.
• Vladislav Solyannikov: Team member at Step App.
• Dharpan Randhawa: Sports industry veteran and advisor for brand partnerships and athlete brand ambassador collaborations.
• Hatu Sheikh: Co-founder of DAO Maker, advisor for token utilities and marketing.
• Jens Willemen: Advisor for crypto market making strategy.
• Tim Innvutt: Co-founder of BTC Inc and Zerion, advisor for networking.